Posts

Marketing God - Week 8 - Day 4: The Role of Leadership - Stewardship Starts With You

  As a leader you are the ultimate steward of your organization's brand. Understand why this is so critical in this podcast. Download the Stewardship Starts with You worksheet

Marketing God - Week 8 - Day 3: The Role of Leadership - Brand Drives Culture

  Your brand and organization's culture are inextricably linked. Listen to this podcast to understand why this is true. Download the Brand Drives Culture worksheet

Marketing God - Week 8 - Day 2: The Role of Leadership - Jeweled Treasures

  No one likes to receive a complaint. Yet, buried in the complaint are often jeweled treasures for your organization. Understand how to find these treasures in this podcast. Download the Jeweled Treasures worksheet

Marketing God - Week 8 - Day 1: The Role of Leadership - Ego, Danger Ahead

  Just like people, an organizations ego can create many problems. Learn how an organization's ego can signal danger ahead, in this podcast. Download the Ego, Danger Ahead worksheet

Marketing God - Week 7 - Day 5: Marketing and Teamwork - Positioning Lives in the Mind

  Your brand, your position lives in your parishioner's or participant's mind. Learn the implications of that in this podcast. Download the Positioning Lives in the Mind worksheet

Marketing God - Week 7 - Day 4: Marketing and Teamwork - Brand Extensions Likes Download

  To do more, often you and your team need to do less. This podcast explains this important principle. Download the Brand Extensions worksheet